KUBIC.
Architecture Design Studio.

Transforming Spaces

A brand design of a design studio that truly understands the unique needs of each client, resulting in customizable designs that reflect their vision.

Crafting a story in every corner

The Challenge

Kubic, an innovative architectural firm based in Kuwait, sets itself apart by embracing a customer-centric approach that brings personalized design within reach.
Kubic's long-term goal is to become renowned for their customer-centric approach and customizable designs, while maintaining a professional yet welcoming atmosphere.

Kubic aims to showcase its commitment to pioneering design solutions that are tailored to each client's unique vision, fostering trust, long-term relationships, and a welcoming atmosphere in every project.

My Tasks

Branding Solutions

Logo Design
Brand Identity Design
Brand Guidelines
Customized Presentation Template
Print & Digital Material Design

01. Brand Personality

Kubic's trustworthy brand persona

These keywords are the best fit for Kubic's brand as they encapsulate the core values, unique offerings, and desired perception of the brand.

Innovative
Reliability
Customer-centric
Welcoming
Professional

02. Logo Concept

Simplicity, Distinctiveness, and Reliability

Kubic brand mark is a power symbol with a simple and modern approach, yet powerful enough to build reliability.

The logo mark for Kubic was intricately crafted from geometric lines, seamlessly blending the essence of a building shape with the letter "K," resulting in a distinctive and cohesive design symbol.

03. Brand Colors

Ash grey, the neutralizing force behind Kubic's striking visuals

The decision to use ash grey as a color choice for the Kubic brand was a strategic one. While the primary color palette centers around a dark grey hue, the introduction of ash grey creates an effective contrast that enhances the overall aesthetic.