OMNISPAY.
Simple way to Pay and Get Paid
Simplest Way to Pay and Get paid
A brand Identity design for OmnisPay, that reflects their commitment to simplifying payment processes for SMEs, transforming the brand into a sleek representation of their innovative fintech solutions.
The Challenge
Cash flow made effortless.
OmnisPay is a Dubai based fintech app that does one thing and one thing only - PAYMENTS.
Built by payments experts having worked with SMEs for a number of years, OmnisPay is a combination of powerful and efficient payment tech and a user-friendly interface that simplifies payments and everything around them.
The main challenge was to capture OmnisPay's essence in empowering SMEs, making it a cornerstone of their brand identity.
My Tasks
Branding Solutions
Logo & App Icon Design
Brand Identity Design
Brand Guidelines
Customized Presentation Template
Landing Page UI Design
01. Logo Concept
Symbol of Growth and Flow
I was simply inspired from the cash flow and sync symbol, using the negative space to create the cash/credit icon, while also forming the letter “O” from the brand name omnispay.
Creating omnispay’s logo mark is a simple representation of continuous growth.
02. Brand Colors
The Future-Forward Colors
The color palette that I chose for OmnisPay was to evoke a sense of the future and positive energy, combining innovation with an uplifting, modern aesthetic.
